Coming Soon: The Centers for Excellence
HARTFORD, Conn. -- The Connecticut Public Broadcasting Network (CPBN) is proud to announce the launch of its latest initiative, the Centers for Excellence. The Centers for Excellence were developed to answer the question: How can the Connecticut Public Broadcasting Network harness the power of its media platforms to bring even greater value to the lives of Connecticut residents? The solution was to create an initiative that brings together the best in national and local programming, online content, and educational and community partnerships, offering a streamlined, accessible system of information that everyone can use.
The initiative is comprised of three parts: the Center for Arts & Culture, the Center for Children and Learning, and the Center for Civic Engagement. It is the aim of each individual Center to bring together content from television, radio and on-demand offerings (including streaming video and podcasts), to provide Connecticut residents with their news, education and entertainment programming in a richer and more comprehensive format.
“Because we are a network with radio, TV, online and print assets, we can coordinate and focus our efforts,” said Dean Orton, senior vice president of development and media services for CPBN. “We carried out extensive research and discussion as to where our organization could best meet the needs of the community, and it became apparent that the three areas we should focus on were arts and culture, children and learning, and civic engagement. We decided that if we focused all of our media sources behind these areas, we could generate an even larger positive impact on them than we have in the past.”
The Center for Arts and Culture will celebrate creative arts and the art of performance, in order to engage and enrich both the participants and the observers. The Center also will explore Connecticut’s rich cultural resources in order to strengthen collaborative initiatives among museums, performance venues, schools, libraries, historical institutions and other cultural organizations – helping them reconnect with and remain effective resources for Connecticut audiences. The Center for Children and Learning encourages the exchange of ideas and creates an informal source of intellectual and community knowledge. This Center strengthens CPBN’s educational commitment to young children; engages middle school and high school-age youth; and gathers adults to share in imaginative content across all media platforms. The Center for Civic Engagement focuses on a more informed, engaged and involved citizenry by encouraging open dialogue about community concerns among diverse groups. Together, these Centers support the in-depth examination of issues that are important to the vast audiences CPBN serves.
Watch for changes occurring on CPTV, WNPR and www.cpbn.org, as the Centers for Excellence initiative takes off. For more information, visit www.cpbn.org/centers-excellence.